Monday, August 3, 2009
Drew Grywalski - Polar Bear Post Card
I wanted to really draw in the reader with my content, which led me to my selection of words and image(s). I made the background image gray scale to dull down the mood to give a more serious and depressing feel. Leaving the logo colorful and vibrant was another key feature of the overall image, to show happy or good, and that they're trying to fix things and save those who're in danger.
The back contained the same logo and I wanted to show a completed product with the message implemented. I also changed the coupon around to an online purchase instead of a convention due to convenience and being comfortable with their surroundings.